Free Content Writing and Search Engine Optimization Tools

Manual efforts to determine keyword density, sentence length, grammatical integrity, and reading flow are time-consuming. Therefore, professional content writers like me use several online services that save our resources while helping us with search engine optimization (SEO). This post contains the free tools that empower content creators, digital marketers, and website owners to compete in this internet era.

Headquartered at 438 Streatham High Road in London, this online service provider offers 13 keyword research and analysis tools. I have used its keyword density checker and related keyword finder. After all, when you begin your journey as a content writer or SEO manager, you knowingly or cluelessly stuff keywords. If you have a new website, the desperation of getting recognition, Google indexing, and user traffic will force you into keyword stuffing.

However, unethical and spammy individuals engage in keyword stuffing, attracting a well-deserved penalty from search engines. Using the keyword density checker offered by SmallSEOTools, I used to keep the stuffing risks in check. Remember, once you get a reputation as a blogger or freelance content writer who ignores keyword density standards, it will be challenging to regain the client’s and blogging community’s trust.

The SmallSEOTools also provide 11 backlink reporting tools. I have used its broken link checker because I redirected some old links on my Blogspot to consolidate the pages with similar content and deleted some posts without preserving their URL path.

This mistake still haunts me. If you have started a website, never unpublish a blog post irresponsibly. Please make a backup of its URL and content.

You can find hundreds of online facilities at SmallSEOTools that help maintain a website, split a PDF, analyze meta tags, retrieve server data, and download videos from the top social networking sites like Twitter, Instagram, TikTok, and Facebook.

Other Free SEO Audit and Content Writing Tools

  1. Grammarly’s free plan has reasonable options to improve your English writing skills. However, the free plagiarism-checking service leaves a lot to be desired. You will need a paid subscription to unlock the full capabilities of Grammarly.
  2. Ahrefs, Semrush, Majestic, and Moz, have free tools for backlink analysis. Their limitations end once you get a paid subscription. Thankfully, some of their primary services are free for all and forever. Newcomers in the content marketing industry can leverage these platforms and become familiar with the essentials of SEO writing.
  3. Hemingway app is an online writing assistant that marks all the lengthy sentences and fluff content. It also warns you against improperly using adverbs, tenses, and complex words. With its color-coded hints, writers enhance their draft’s Flesch Reading Ease (FRE) score.
  4. Yes, WordPress plugins, like Yoast SEO or All-in-One SEO, are excellent even in their free tier. But you must invest in domain registration and hosting to benefit from them.


These free content writing tools will let you create impactful blog articles, email copies, and social media posts. This list is far from over, though. As you interact with more professionals in the field, you will learn some tricks and productivity hacks and become a better SEO analyst or content creator. For now, keep learning, studying, and practicing the ever-evolving concepts in content marketing.



Reminder: Do check my other blog posts.

AK Patil akp51v

Hi, I am a freelance Content Writer. After my Civil Engineering degree, I learned new skills. Then, I wrote some Blogger blogs. Tried Medium as well as Tumblr. Now, I am available on PeoplePerHour, Fiverr and Upwork for freelance projects. Playing with the shapes, colours and words is one of my main hobbies.